Symbols are a succinct and efficient way of communicating information about your business. A logo is an important part of your company’s brand, and makes a significant impact on a company’s public perception. In fact, a logo is one of the most important branding investments a business can make.
LOGO DESIGN PROCESS
Get to know the client’s business.
Conduct research focused on the industry, its history, and competitors.
Conceptualize ideas and make decisions on the possible design directions.
Develop the logo design concepts around the brief and research.
Select promising logo design concepts and execute them digitally.
Present logo designs concepts in context of applications relevant to the client.
Revisions / Approval
Make changes if necessary. Together with the client arrive on the best solution.
Deliver the final logo artwork and identity guidelines.